- 0:00–0:06
Approve the wording • Record the source of both names. • Arabic wording · provisional • English wording · provisional • Approved reference + wording owner • A layout placeholder does not resolve naming.
Separate provisional Arabic and English wording connect to one authoritative wording reference and named owner. A placeholder can support a layout, but does not resolve naming or clearance. The example does not approve an actual name.
- 0:06–0:12
Choose language roles • Decide where each language leads. • Arabic first • Arabic header • English first • English header • Paired • Paired proposal • Symbol only • Small profile • Choose uses in scope · never mirror the symbol automatically
Four reviewed arrangements reveal in turn: Arabic-first for an Arabic header, English-first for an English header, paired for a bilingual proposal, and symbol-only for a scoped small profile. The asymmetric symbol keeps the same geometry; only the language arrangement changes. These uses are examples, not compulsory deliverables for every engagement.
- 0:12–0:18
Test actual copy • Judge readability at intended sizes. • Plan your next project • خطّط لمشروعك القادم • Small size • Fallback still to test • Invented copy · judge balance, not equal numbers
The invented article samples Plan your next project and خطّط لمشروعك القادم stay complete in their native typefaces. Their size is adjusted separately for inspection, without claiming equal visual weight from equal numeric values. A reviewed magnifier crop indicates a small-size check. Fallback behavior remains explicitly to be tested with the actual planned font.
- 0:18–0:24
Check combinations • Review text, background and layout together. • Text colour • Background colour • Plan your next project • Review the actual pair · no conformance claim
Text colour and background colour are identified separately, then connected into an actual label/background pair. The background changes to the navy brand value while the label stays readable. This is a visual review example, not a contrast certification or a compliance claim.
- 0:24–0:30
Try the application • Let a colleague use the agreed template. • Agreed editable template • Choose a suitable time • Check wrapping + language order • Record issues and owner before handover
An agreed editable template leads to new sample copy Choose a suitable time, then to checking wrapping and language order. Record concrete issues and their owner before handover. No working website or acceptance result is implied.
A silent 30-second explanation in five six-second beats. Two language arrangements share identity rules and are checked in a header and a document.
Read the article: Plan a Brand Identity That Works in Arabic and English